Rebranding a new home documentation specialist

Classic Folios
The challenge

Classic Folios providers home documentation to new home buyers. As they expand and move into digital, they wanted their brand to reflect this, especially through their online shopfront - their website.

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Classic Folios' website showcases their diverse product range.

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The solution

An important aspect of rebranding was to retain their legacy and customer recognition. We articulated their mission as thought leaders and educators for new home owners, simplifying the value proposition at each stage of the journey.

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